For Busy Bees Cleaning owner Jaco Niemand partnering with Canterbury Rugby was about much more than a business opportunity.

It was about aligning with an organisation that shares the same values around community, connection and bringing people together.

A passionate supporter of the game, Jaco understands the important role rugby plays across Canterbury. From local clubs and schools through to the representative level, rugby has a unique ability to unite communities, create opportunities and foster lifelong connections.

That belief was a key reason Busy Bees Cleaning chose to come on board as Canterbury Rugby's official cleaning partner.

"Rugby is woven into the fabric of Canterbury," said Jaco.

"It's more than just a sport. It's about people, communities and the connections that are built through the game. Being able to support an organisation that has such a positive impact across the region was something that really appealed to us."

As part of the partnership, Busy Bees Cleaning is responsible for helping maintain Rugby Park, ensuring Canterbury Rugby's home remains a welcoming and professional environment for players, staff, volunteers and visitors.

While much of rugby's impact is seen on the field, Jaco sees his team's role as contributing to the environment that helps make those moments possible.

"We take a lot of pride in our work, and Rugby Park is a special place for many people. Whether it's players preparing for training, staff working behind the scenes, or visitors coming through the facility, we want to help ensure it's always presented at its best."

Canterbury Rugby Chief Executive Tony Smail said the partnership is built on a shared appreciation for community.

"What stood out immediately was Jaco's genuine passion for rugby and his understanding of the role it plays in Canterbury. This partnership wasn't simply about providing a service- it was about supporting an organisation and a community that he cares deeply about."

"We're fortunate to have partners like Busy Bees Cleaning who share our values and want to contribute to the success of rugby in Canterbury, both on and off the field."

As Canterbury Rugby continues to connect communities across the region, the support of local businesses remains an important part of that journey.

For Jaco and the Busy Bees Cleaning team, the partnership represents an opportunity to contribute to something bigger than themselves- helping support a game that continues to bring people together across Canterbury every week.